Happy ChaCha Day! by Justin

Today is a HUGE day for ChaCha for a couple of HUGE reasons.

Mission: ChaCha

The first piece of hugeness is our new marketing initiative called Mission: ChaCha. This is an unprecedented crack at spreading the word about ChaCha by compensating our Guides for promoting the ChaCha Toolbar. We’re going to pay them $1 per month for every person they get to fall in love with ChaCha by sending them the toolbar and making a consistent user out of them. It doesn’t stop there though: for the Guides that bring us the most ChaCha users we’re giving them equity in the company.

We’ve made new friends…

The other hugeness is that today we issued a press release announcing ChaCha’s completion of its second round of funding. Among the investors are Jeff Bezos (Amazon.com’s founder and CEO and Bezos Expeditions), Rod Canion (founding CEO of Compaq Computer), Jack Gill (silicon valley rockstar), and Don Aquilano (of Gazelle TechVentures).

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Interesting thing about Jeff Bezos: he was Time Magazine’s Person of the Year in 1999 and this year Time’s Person of the year was YOU. You meaning those who contribute your interest, knowledge, and time to the Web 2.0 phenomenon. ChaCha is one of the most interesting and innovative companies to really leverage the Web 2.0 crowd (that’s my humble opinion, but I bet a few other people might agree with me). So I’m going to go ahead and say that we have two of Time Magazine’s persons of the year working for ChaCha’s benefit.

For these reasons, we’re going to officially declare January 8th “ChaCha Day”. Here in our little office we’ve got everyone in their ChaCha Gear. Look for a picture of the group later in the day.

Linkbacks…

We’re already getting a lot of buzz about our funding announcement. Here are a few of the places you can read about what people think, including Search Engine Land, which is Danny Sullivan’s blog. Keep checking back here as this list will be growing.

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January 8th, 2007

3 Responses to “Happy ChaCha Day!”

  1. Wes B. said on January 8th, 2007:

    Way to go ChaCha!! Good news is spreading. The saying “It only takes a spark…” is most appropriate here. Actually it seems the spark is more of a torch at this point. I am glad to be a part of such a usefull and well serving tool.

  2. Mohit said on January 9th, 2007:

    Really great!! I was wondering what can take number one title from Google. What can be the next step and this is it. I would like to see the full picture by becoming a guide.

  3. Karen said on January 14th, 2007:

    Chacha guides are extremely helpful. The word is spreading especially since the GMA segment. When will Chacha open up employment to Canadians?

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